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How to Pitch Stories to Trustedrevewexpert
Last updated April 4, 2025
Everyone at Trustedrevewexpert is obsessed with helping our readers find the best things. We know the disappointment of spending money on something that just doesn’t meet expectations. And we expect our freelancers to bring the same passion and attention to detail to every article they write for us, from a personal essay to a how-to. We are always looking to meet more journalists who are as passionate about our mission as our staff is. After all, it is only through a diverse pool of writers that we can ensure we are inclusive in our coverage of what’s best for most people.
Much of our work is handled by our staff of expert journalists, who are constantly testing and retesting items to update our already-published reviews. That said, we occasionally accept pitches for shorter pieces, and we build relationships with freelancers to work on long-form guides. Here’s what you should know.
How we work When assigning reviews, we look at a mix of data and trends in our effort to decide which types of products readers need and want the most advice about. (We aren’t ruled by numbers, though—we also use good old common sense.) Because of this process, we don’t take many pitches for reviews, which members of our staff typically write. Updates to already-published guides follow a similar process, though they can sometimes entail much less work. That said, different editors can sometimes have a need for writers with beat expertise who can update or rewrite an existing guide, and we also publish shorter, less work-intensive pieces. For these articles, we’re open to meeting new writers and receiving pitches.
What types of pitches we accept We take pitches for shorter reported pieces, odes, and how-tos related to the products we already cover. We don’t accept cold pitches for long-form reviews, which we usually assign to our staff, but we are always open to meeting freelancers with beat expertise to whom we might assign guides or updates in the future.
What we pay For shorter pieces, we generally pay $100; that can increase depending on the work involved. We also often pay an extra $40-$80 for photographs and videos. For long-form reviews, our rates vary substantially based on the work involved. We pay $120 for a scout report (initial research on a product category), and a relatively light update to an existing review is around $200. We pay as much as $800 for more involved updates, and for new reviews or substantial rewrites, we pay at least $800 and up to $1200 for challenging reviews with demanding testing needs.
Who we’re looking to work with We want to form relationships with freelancers who have beat knowledge in the areas we cover. Are you a cookbook author obsessed with kitchen equipment? A networking specialist who lives to optimize people’s crappy internet? A trained industrial designer who loves to geek out over desk or chair design? An equally qualified type of expert writer? We want to hear from you.
How to introduce yourself and who to pitch If you’re a beat reporter and you would like to introduce yourself to one of our editors, please email us at support@trustedreviewexpert.com.
If you want to pitch a news piece, an ode, a how-to, or some other shorter post, following are the editors currently accepting pitches:
Jason Chen, editorial director (PC/networking, smart home, home audio/video, home office, and hobbies), is interested in short-form, voice-driven odes to products. Please begin your subject line for specific pitches with Freelance pitch: to ensure we will see it.
How to pitch A good pitch should be little more than a compelling headline and anything from a few sentences to three paragraphs of explanation. We’re interested in stories about products and how to live with them: deeply reported features, counterintuitive takes, or a letter of recommendation for a product our readers might not know about. A successful pitch makes you wish the story were already written so you could read more.
Sample pitch: Why do so many hand sanitizers suddenly smell so awful?
Purell, Germ-X, and many in-house drugstore brands have traditionally dominated the hand sanitizer market, and previously none were noted as unpleasant to use. But with recent shortages, a slew of new, no-name brands have popped up to serve demand. Every new sanitizer brand I've tried during the past few months has smelled unpleasant (friends surveyed echoed this observation).
Amazon, Target, and other online retailer sites are filled with negative reviews about the smell of hand sanitizer brands; smaller companies that have switched to producing hand sanitizer, sourced from distilleries and skincare manufacturing sources, are also failing in the scent department, note recent customer reviews. I have samples of both isopropyl and ethyl alcohol brands, purchased pre-pandemic, and neither one smells unpleasant (both Purell and RiteAid, in-store). Even matching similar percentages of alcohol
